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Media And Public Relations

In this workshop, your participants will get the knowledge they need to effectively manage their image and value by forming solid networks through strategic communication planning. Effective networking is essential for day-to-day business or for those times when you are actively pursuing job opportunities. This workshop is designed to provide practical and hands-on tools that will give your participants a skillset in dealing with the media and the public.

Online Course / Classroom Training

R1,875

* Processed on Tru4.co.za

Description

Media and Public Relations is the most successful method of communicating your value to those around you. Furthermore, good networking skills enable you to tap into those relationships you already have and increase the scope of your network. The larger the scope the more people knows you and offers you opportunities.

Media And Public Relations > Course Outline:

Icebreaker
Housekeeping Items
The Parking Lot
Workshop Objectives

Overview
Creating an Effective Introduction
Making a Great First Impression

Overview
Minimizing Nervousness
Using Business Cards Effectively
Remembering Names

Overview
The Three-Step Process
The Four Levels of Conversation
Case Study (I)
Case Study (II)

Overview
The Meaning of Colors
Interpreting Common Dress Codes
Deciding What to Wear

Overview
Business Letters
Writing Proposals
Reports
Executive Summaries

Overview
Understanding Goals
SMART Goals
Helping Others with Goal Setting

Overview
Television
Print
Web Presence, Blogs & the Internet

Overview
Gauging the Impending Crisis Level
Providing Feedback and Insights
How Information will be Distributed
Tracking the Overall Effect

Overview
Blogs
Wikis
Podcasts
Social Bookmarks
RSS Feeds

Overview
Verbal Communication
Non-Verbal Communication Skills
Email Etiquette
Negotiation Skills
Making an Impact

Overview
Words from the Wise
Review of Parking Lot
Lessons Learned
Completion of Action Plans and Evaluations

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